Posted on Saturday, January 8th, 2011
From Interbrand: KLM ran a experiment with its social community. The airline used social media information to find a small, personalized gift for travelers who checked in via foursquare for flights or tweeted about waiting to board. Airline staff then hand-delivered the gift to the passenger at the airport gate.
Special Thanks to S. Al-Hashem who forwarded the link to me.
Posted on Thursday, December 2nd, 2010
A very successful and creative example of social marketing and social media application. Awesome!!!.
Queen Rania Al Abdullah launched Madrasati Palestine, an education initiative to renovate disadvantaged schools under the auspices of the Jordanian Ministry of Awqaf and Islamic Affairs, in East Jerusalem, the official website and Facebook fan page for the initiative were also launched.
The website, which is available, both in Arabic and English, aims to promote the initiative’s goals and strategies. To check Madrasati Palestine official website, please visit: www.madrasati.org
Madrasati Palestine Facebook fan page was also launched to promote the initiative among the biggest number of social web users, and enable them to share their ideas and comments with others. To join Madrasati Palestine Facebook fan page, please visit: http://www.facebook.com/pages/Madrasati-Palestine/114607795234289