The big ideaL (Ogilvy & Mather)
Posted on Tuesday, April 26th, 2011
“The big ideaL™ is Ogilvy’s philosophy on how brands can thrive today. Here is a fantastic example…..
Purple Cow
Posted on Thursday, January 13th, 2011
I just read the summary of a fantastic book by Seth Godin. Quite interesting how he thought about being remarkable. Here is another interesting presentation by Seth to describe his thoughts about the purple cow. enjoy!
